Late Thursday, amid swirling speculation regarding a shooting at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and guiding the public to her network’s 9pm newscast.
Even though the network is hardly a impeccable news source, her statement resonated for numerous observers. It is one of the organizations where you can find reality-based and mostly dependable reporting – especially during fast-moving events like the one taking place in the vicinity of a New Hampshire storage facility.
A Precarious Position During a High-Stakes Battle
But CNN, now 45 years old, finds itself in a vulnerable position as two giant media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has been drawn into a major game of corporate ownership, rather than as a question of what benefits the news-consuming public.
“This represents another instance of the profound systemic issues with roots in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The speculation about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a business story with powerful individuals as the main characters, but there is scant discussion of the common good,” Pickard said.
The Additional Layer: Donald Trump
This situation is made more complex by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his primary “fake news” foe.
Remember the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from negative coverage and examination. That is a factor in why he appears to come down on the side of Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that company more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of Further Instability
Significantly, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. This might be a welcome development to many at the network, but it’s not exactly a secure position. That setup could set up CNN for yet another acquisition. It never ends.
In the view of Timothy Wu, a great deal of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be opposed by the government,” Wu stated.
The Bigger Problem and a Way Ahead
Whatever happens in this situation, the larger issue endures.
“Our current system is a highly anti-democratic system, but we must resist learned helplessness,” Pickard emphasized. Regulatory choices – from the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can address it.
Will that happen in an era where the top communications regulator will not confirm that the agency is independent? Change is very unlikely now, but that is not to say it will be impossible forever.
Policies that bolster independent news organizations, reinforce local journalism, fund public media, and outlaw the accumulation of media power in very few hands are not only possible – they are necessary for a functioning democracy.
When it comes to media ownership, size does not equal quality. And news organizations including CNN cannot be tools in the most recent acquisition battle.